Marketing Tips and Strategies

Learn tips, tricks and strategies for developing an effective marketing strategy for your business or organization that captures more traffic, leads and customers.

the stack ep.20

The Impact of Google Display Ads and How To You Improve Your Rankings -The Stack Ep. #20 [Show Notes]

September 21st, 2018 Posted by Marketing No Comment yet

The Stack is a weekly podcast where we share and discuss the latest trends, news, and content from the world of marketing, sales, and tech. In each episode, Sean, Tim, and Ryan sit down to chat about the hard-hitting questions related to sales, marketing, and tech. You can subscribe on iTunes and Soundcloud.

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Inbound 2018 Key Takeaways With Google Updates – The Stack Ep. #19 [Show Notes]

September 12th, 2018 Posted by Marketing No Comment yet

In this episode, we talk about key takeaways from the Inbound 2018 conference and other important updates from Google.  

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Linking Is One Of Google’s Many Secrets – The Stack Ep. #18 [Show Notes]

September 11th, 2018 Posted by Marketing No Comment yet

In this episode, we talk about the importance of linking and how Google can now supposedly speak multiple languages.

Google Is Tracking You – The Stack Ep. #17 [Show Notes]

August 31st, 2018 Posted by Marketing No Comment yet

In this episode, we talk about how Google tracks us, voice search, and Facebook Ad options.  If you like our podcast make sure to subscribe and tell all your friends.

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Google Doubles Down On Quality – The Stack Podcast Ep. #16 [Show Notes]

August 24th, 2018 Posted by Marketing No Comment yet

In this episode, we talk about Google’s opinion on the author’s, websites, and new feature snippets. We dive into Facebook problems and the social media battlefield. If you like our podcast make sure to subscribe and tell all your friends.

How To Use Keyword Research and SEO To Put Your Bed & Breakfast on the Map

August 1st, 2018 Posted by Marketing 1 comment

Search engine optimization and keyword research are essential to driving traffic to your website. Learn how to optimize your webpage and innkeeper blog to attract visitors and get more bookings.

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4 Essential Blog Topic Ideas For Bed and Breakfasts

July 25th, 2018 Posted by Marketing No Comment yet

Marketing your bed and breakfast with an innkeeper blog can be very successful when done properly. Use this list of topic ideas to create the foundation for your blog posts and learn more about boosting your occupancy rates through inbound marketing.

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How to Market Your Bed and Breakfast With an Innkeeper Blog

July 23rd, 2018 Posted by Marketing No Comment yet

Blogging can be a powerful and cost effective way to market your bed and breakfast or inn. Learn about the benefits of bed and breakfast blogs and how to begin creating your own with this helpful guide.

How to Create Topic Clusters and Pillar Pages

How to Create Topic Clusters and Pillar Page Content: A Tactical Guide for Growth-Driven Marketers

June 18th, 2018 Posted by Marketing No Comment yet

Pillar pages and topic clusters have been called the “next big thing” for marketers, but what exactly are they? How will you know if your business needs one? What should it be about? How do you actually make one? In this guide, we walk you through the process of creating your very own pillar page, from start to finish.

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How to Identify Your Company’s Brand Voice (and Use it to Create Awesome Content)

June 15th, 2018 Posted by Marketing No Comment yet

Establishing a brand voice that speaks to your customers, captures your company culture, and differentiates you from the competition is one of the most important things you can do for your company. Here’s a step-by-step guide (and free worksheet!) to help you identify your own unique brand voice.

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