10 KPIs that Higher Education Marketers Should Be Tracking

07/21/2020
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Having clear goals in place for your enrollment marketing strategy will help to guide your efforts and boost...

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9 Content Marketing KPIs You Need to Track

07/17/2020
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According to a recent study by SEMrush, 77 percent of companies say they have a content marketing strategy in place.

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Editorial Calendar Templates [5 Examples + FREE Download]

07/14/2020
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When it comes to content marketing, organization is critical. That’s why an editorial calendar is absolutely essential...

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The Top 10 Email Marketing KPIs to Measure Campaign Success

07/13/2020
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Email marketing is one of the most effective marketing channels today and boasts one of the highest ROIs in the...

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How to Set SMART Marketing Goals for Your Enrollment Funnel

07/08/2020
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Having clear goals in place for your enrollment marketing strategy will help guide your efforts and make it easier for...

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How to Set SMART Goals for Your Content Marketing Strategy

07/01/2020
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Having clear goals in place for your content marketing campaigns will help guide your efforts and make it easier for...

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How to Set (and Achieve) Your Email Marketing Goals

06/24/2020
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Having clear goals in place for your email marketing campaigns will help guide your efforts and make it easier for you...

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12 SMART Marketing Goals Examples

06/22/2020
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No matter where you are in your career—or life—setting goals is a constant expectation. Without goals, you’ll lack a...

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[Free Template] How to Set SMART Marketing Goals

06/15/2020
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Marketing goals will provide a roadmap for your marketing efforts, further align your efforts with key business...

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Developing a Content Plan for a School Marketing Campaign

05/05/2020
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We’ve all heard the phrase “a goal without a plan is just a wish” and the same can be said when it comes to school...

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The Best KPIs to Track for Each of Your Marketing Goals

03/05/2020
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Key Performance Indicators (KPI’s) are one of the most important elements of an effective marketing strategy, yet so...

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35 Inspirational Marketing Quotes to Motivate Your Team

01/19/2018
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All marketers pride themselves on fresh ideas. These ideas can come from things they see—a video, an image, blog post,...

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