The Pepperland Blog

The sales funnel is an important part of any organization’s success: It represents a pathway that prospects go through...

Okay, so Marketing has done their job and generated a boatload of leads for you to contact. Great. But is simply having...

Succeeding in sales, just like succeeding in love, all boils down to timing. To increase your odds of making a deal,...

Look, we all know that cold calling has been the norm for salespeople for a long time. And it makes sense: In days...

Marketing email automation is a truly powerful tool for today’s marketers and salespeople: When used correctly, it can...

CRMs provide a means for a company to organize all of the information they have about a contact, company, or deal,...

For your sales and marketing efforts to be truly effective, you’re going to have to put in the hard work of aligning...

If you’re involved in sales in today’s world, then chances are you either use a CRM or are considering using one, and...

A Customer Relationship Management program (CRM) is a powerful tool. It keeps information about customers centralized...

Traditionally, salespeople have only a few avenues of interacting with prospects and generating their own leads. They...

Conversion rate optimization is much more than a task on your to-do list and one which does not limit itself to time....

Because mobile traffic has surpassed desktop, optimizing your conversion rate for mobile is now essential. Instead of...