24 Statistics Proving The Power Of Instagram In Higher Education

03/31/2023
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As more college-aged students join Instagram, using the platform as a marketing tool grows more beneficial....

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Marketing for Higher Education: Why It’s Time To Shift To Inbound

06/18/2020
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In today’s environment where students can find college-related information online with the click of a mouse, inbound...

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Why You Should Market Your School Through Inbound Marketing

02/10/2020
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Reaching prospective students can be one of the most challenging aspects of enrollment marketing for private and...

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Applying the Inbound Methodology to School Marketing Campaigns

11/18/2019
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When it comes to increasing enrollment for independent schools, the marketing playbook has changed. With the digital...

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12 Benefits of Podcasting For Businesses

07/05/2019
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The new world of podcasting has given marketers and business owners everywhere a new way to reach their audience....

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What to Expect When Working With an Inbound Marketing Agency

04/09/2018
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So you’ve decided to work with an inbound marketing agency. That’s great! Inbound marketing is a fantastic way to build...

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How to Build Brand Trust with Content Marketing

03/14/2018
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Trust: In marketing, as in relationships, it’s one of the most important ingredients for success. Brands that engender...

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The Pros and Cons of Pillar Content

09/21/2017
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When it comes to marketing and SEO, individuals and companies are always looking for the “next big thing” that can set...

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Why Your Company’s Blog Needs a Mission Statement

08/18/2017
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Have you ever gotten halfway through writing a blog post, only to sit back and ask yourself, “Why am I writing this?”

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How Marketing Can Help Narrow the Sales Funnel to Increase Close Rates

03/15/2017
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The sales funnel is an important part of any organization’s success: It represents a pathway that prospects go through...

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6 Tools You Can Use to Gather Information on Your Inbound Leads

03/08/2017
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Okay, so Marketing has done their job and generated a boatload of leads for you to contact. Great. But is simply having...

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What are the Pros and Cons of Using A CRM?

02/08/2017
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CRMs provide a means for a company to organize all of the information they have about a contact, company, or deal,...

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