5 Ways to Give Customers the Love They Deserve

July 21st, 2016 Posted by Marketing No Comment yet

Raise your hand if your business needs customers…Right. With these 5 unique approaches, you can provide your customers a wonderful experience and in turn have great brand recognition.

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5 Website Must-Haves to Capitalize On and Attract Traffic

July 20th, 2016 Posted by Marketing No Comment yet data-management-featured-dark-blue

We all want to have more website visitors. But how can that be made possible with so many other similar website competitors? The key is to believe that you can drive traffic to your website and to follow these 5 easy steps.

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How We Became One of CT’s Top Premier Google Partner Agencies

July 19th, 2016 Posted by Agency Updates No Comment yet

Pepperland Marketing is proud to be recognized as one of Connecticut’s few Google Premier Partner Agencies for our work in managing and optimizing Google Adwords PPC campaigns for our clients.

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Intern Spotlight: Expanding the Pepperland Marketing Team by 1

July 18th, 2016 Posted by Agency Updates No Comment yet

Meet Kseniya, a senior at Stonehill College and Pepperland Marketing’s newest intern. As a marketing enthusiast, she is ready to make her own contribution to the inbound marketing world.

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How Hiring an Inbound Marketing Agency Saves Your Business Money

July 14th, 2016 Posted by Marketing No Comment yet traffic-growth-featured-light-blue

Although paying an inbound marketing agency is another upfront expense, it will save your business money overall.

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How To Calculate Marketing’s Contribution To Business Goals [TOOL]

June 30th, 2016 Posted by Marketing No Comment yet traffic-growth-featured

Learn how to calculate marketing’s true contribution to business goals and revenue with this step by step process. Calculate the funnel benchmarks you need to hit in order to meet those goals.

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9 Ways To Generate Sales Leads Without Cold Calling

June 23rd, 2016 Posted by Sales 4 comments

Learn several actionable ways to generate your own qualified sales leads for your business without having to cold call. These strategies will help you fill your pipeline, build authority, and close more deals without ever having to interrupt cold prospects again.

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How To Create An SEO-Driven Editorial Calendar For Your Blog [PLUS FREE TEMPLATE]

June 16th, 2016 Posted by Marketing No Comment yet conversational-marketing-featured-light-blue

A step-by-step guide to creating an SEO-focused editorial calendar for your blog and content marketing efforts, plus a free downloadable excel template.

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Creating Personas When Customer Interviews Aren’t An Option

May 17th, 2016 Posted by Marketing No Comment yet target-audience-featured

Interviewing actual customers is an effective way to develop your buyer personas. But what else can you do if interviews aren’t an option? Here are a few things to try.

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Using Data, Research, and Surveys to Guide Your CRO Strategy

May 13th, 2016 Posted by Marketing No Comment yet

The best way to optimize a website is to do so using any data, research and information that your customers and visitors are able to provide you with. Here are some easy steps to get you started.

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