An entrepreneurial spirit is becoming increasingly common among Millennials and Gen Zers – could this be due to the overwhelming desire for instant gratification in today’s society? Young professionals are less willing than their elders to wait around to climb the corporate ladder and are more interested in creating their own opportunities.
If you’re anything like me, starting a podcast can be a daunting task. When my boss Sean asked me to create one about marketing trends, I had no idea where to start. I’ve never had experience with podcasting, radio, or audio editing. This is a story about my journey to becoming a successful podcast creator and producer.
What makes podcasts such a great marketing tool? In addition to boosting your marketing efforts, podcasts can help build better relationships with listeners. When listeners identify a voice, or face with a product they’re considering, it creates a stronger connection and ultimately, builds trust.