Written By:
Ryan Sylvestre
All marketers pride themselves on fresh ideas. These ideas can come from things they see—a video, an image, blog post, or any other content—their own experiences, or even from a muse. Wherever it comes from, every idea has to come from somewhere. We call that inspiration.
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If you’re in need of a little marketing fuel, here is a list of 35 inspirational marketing quotes that are sure to keep that content motor running. Take a quick second, get inspired, and maybe one of these quotes will take your next marketing campaign to the next level.
1. “Half the money I spend on advertising is wasted, and the trouble is I don’t know which half.”—John Wanamaker
2. “Ads are the cave art of the twentieth century.”—Marshall McLuhan
3. “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.”—Peter Drucker
4. “Give them quality. That’s the best kind of advertising in the world.”—Milton Hershey
5. “Don’t build links. Build relationships”—Rand Fishkin
6. “The future of marketing belongs to honest information, accurate data and clear claims based on truth.”—Patrick Dixon
7. “Delighted customers are the only advertisement everyone believes.”—Ron Kaufman
8. “Your product is a starting point. A loyal customer is the goal.”—Ron Kaufman
9. “The golden rule for every business man is this: ‘Put yourself in your customer’s place.”—Orison Swett Marden
10. “Your most unhappy customers are your greatest source of learning.”—Bill Gates
11. “Never Write an Advertisement Which You Wouldn’t Want Your Own Family To Read. You wouldn’t tell lies to your own wife. Don’t tell them to mine. Do as you would be done by.”—David Ogilvy
12. “Don’t be afraid to get creative and experiment with your marketing.”—Mike Volpe
13. “Content is king, but distribution is queen. And she wears the pants.”—Jonathan Perelman
14. “Good Marketing makes the company look smart, Great marketing makes the customer feel smart.”—Joe Chernov
15. “People do not buy goods and services. They buy relations stories and magic”—Seth Godin
16. “Think like a customer.”—Paul Gillin
17. “The man who stops advertising to save money is like a man who stops a clock to save time”—Henry Ford
18. “People don’t care about your business. They care about their problems. Be the solution that they’re looking for.”—Melonie Dodaro
19. “Traditional Marketing talks at people. Content marketing talks with them.”—Doug Kessler
20. “That kind of divine discontent comes from observing customers and noticing that things can always be better.”—Jeff Bezos
21. “The best marketing of all is happy clients”—Susan Stripling
22. “Quality is the best business plan, period.”—John Lasseter
23. “We drink the can, not the beverage.”—Seth Godin
24. “Your brand is what people say about you when you’re not in the room”—Jeff Bezos
25. “There is no more B2B or B2C: It’s H2H, Human to Human.”—Bryan Kramer
26. “Content is fire, social media is gasoline.”—Jay Baer
27. “Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.”—Steuart Henderson Britt
28. “Everyone is not your customer”—Seth Godin
29. “You don’t build a business, you build people, and then people build the business.”—Zig Ziglar
30. “Marketing without data is like driving with your eyes closed.”—Dan Zarrella
31. “If you cannot make a phone call or send an email that will directly influence how a company is run, then investing in that company is like gambling at the casino.”—Joe Pulizzi
32. “You have to truly figure out the problems and pain points you’re solving for. Then you can align features to benefits and even price points”—Pete Caputa
33. “Success is making those who believed in you look brilliant.”—Dharmesh Shah
34. “You’ve got to unlearn what you have learned.”—Brian Halligan